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Uniquely cool. Shop our new patterned styles.

WE'RE NOT ALWAYS RIDING OUR BIKES

I mean, mostly we are.. but when we're not, we look weird in lycra. For those times, we created Uphill Industries. Unmistakably good looking clothing and accessories for cyclists by cyclists.

Explore the Simple Cycle Collection

When less is more, the Simple Cycle delivers. A series of  minimalist, clean bicycle designs that say it all without saying a thing.

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